Why this matters to buyers
Buyers considering AI solutions for marketing or operations should be aware of potential hidden costs associated with large-scale implementation.
Recommended buyer actions
- Conduct thorough cost-benefit analysis for AI implementations.
- Seek detailed information on total cost of ownership from AI vendors.
Original source context
Across most organizations, there’s a conversation happening amongst marketing leadership that isn’t being talked about enough. It goes something like... Read More The post The Hidden Cost of AI at Scale and What Marketers Need to Do About It appeared first on Global Trade Magazine.
Read the original report · Global Trade Magazine